Wednesday, April 8

Uniting People: Bloggers Unite For Hunger & Hope


With each passing second, one person will die of hunger. Every fourth second, that person will be a child. In fact, hunger accounts for almost 60 percent of all deaths in the world, making starvation the single greatest killer on the planet.

There is no need to discover a cure. There is no scientific breakthrough waiting to be discovered. And yet, they die.

On April 29, thousands of bloggers will call for change. Not only will they call for change, but they will call for change that provides long-term solutions that reduce starvation and lifts people out of extreme poverty. You too can be part of it.

Unite For Hunger & Hope on April 29

BlogCatalog, Bloggers Unite, Copywrite, Ink., and Heifer International have partnered to launch a social awareness campaign that asks everyone talk about world hunger on April 29 and point people toward solutions. While bloggers from around the world will provide the cornerstone of the campaign, a blog is not required to make a difference.

"With the new BloggersUnite platform, people don't need a blog to join or make a difference," says Antony Berkman, president of BlogCatalog. "They only have to want to make a difference. Do they want to? I don't know, but I sincerely hope so with all my heart."

Using BloggersUnite.org as an event coordination page, Unite For Hunger & Hope provides bloggers and social network members an opportunity to join the campaign. Once they do, they can join the event, post about the event, talk about event, share the event with friends, add badges to their blogs or network pages, and find informational resources (that are currently in development). While any organization that provides solutions to solve world hunger is appropriate, Heifer International, currently celebrating its Pass On The Gift campaign, is one best practice example.

What makes Heifer International stand out as a best practice? It doesn't feed people for a day. It teaches them for life. Specifically, this global non-profit provides sustainable solutions to end hunger and poverty by providing livestock and agricultural training to improve lives.

"Heifer International is thrilled to be a part of Bloggers Unite for Hunger and Hope," said Tom Peterson, senior director of Heifer International. "Bloggers Unite for Hunger and Hope is a great way to harness the power of the Internet, and it coincides with our Pass on the Gift campaign.”

The Pass on the Gift campaign is a month-long celebration that allows participants to get involved and work together to end hunger. With an entire month of stories highlighted from around the world, Heifer International will share dozens of examples and ceremonies that anyone can write, post, or share on April 29 posts.

Already this month, Heifer International took Manhattan, brought attention to the plight of small farmers, and inspired people to host awareness-generating local events with something as simple as a pizza party. But all of this doesn't have to end with 30 days if enough people highlight any of these programs on April 29.

"BlogCatalog members have been responsible for generating hundreds of thousands of posts on topics that range from AIDS to human rights," says Berkman. "Now, when you combine that with social networks, it sends a very powerful message to the media and world leaders that hunger is not only something we can address, but it's something we can solve. There is no need to wait for a cure. With organizations like Heifer International, we only need to help them increase the number of people they touch every day."

Since 1944, Heifer International has helped communities learn to become self-sufficient by raising animals that provide direct benefits such as milk, eggs, wool, fertilizer, as well as indirect benefits that increase family incomes for better housing, nutrition, health care, and schools. For more information, visit its site.

Since 2007, BlogCatalog’s Bloggers Unite initiative has evolved from the first blogger-driven social awareness campaign initiative into a self-sustaining social awareness network. More than 190,000 bloggers interact on BlogCatalog.com every day and provide the foundation for BloggersUnite.org. But their efforts do not stop with two social networks for bloggers. Many of them work together with friends and family on social networks ranging from Twitter and Facebook to Digg and Bedo.

So what do you think? Is hunger worth writing, talking, and doing something about? You can start right here today.

2 comments:

Bonnie Parrish-Kell on 4/8/09, 3:17 PM said...

Extreme climates and weather, poor soil quality and the lack of clean water make successful agriculture extremely difficult in many parts of the world.

The last thing people need in these areas are governments and warlords using food as a weapon against its own people and to keep them under control. I hope one day these deplorable actions will end.

I applaud your efforts, Rich, and wishing you as much success as possible!

Rich on 4/9/09, 1:04 PM said...

Hey Bonnie,

Very true. I am sure Heifer International considers all those factors before developing a suitable program.

There are other organizations that have other projects as well. Unfortunately, food has been used as a weapon since man realized they wanted to dominate other men. There is another, smaller event, that addresses the victims of such crimes on April 11.

Thanks so much for the kudos, but I'm just one participant. There are hundreds of bloggers who step up and promote these issues. It still amazes me. They have big hearts.

Thanks again Bonnie. I hope you has a minute or two to toss out a shout or tweet about the event on April 29.

All my best,
Rich

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